Enhance your innovation and ideation skills and drive success in your career with this actionable primer for personal effectiveness.

Join our course on innovation and ideation and learn how to generate creative ideas through inclusive, divergent processes. You'll also learn how to elicit valuable input from customers through these approaches. In addition, you'll gain practical skills in facilitating idea discussion and selection within your team without falling into analysis paralysis. With new practical skills, you'll be equipped to drive success and make informed decisions about innovation strategies and the people responsible for delivering them. Don't miss this opportunity to boost your capabilities and your career.

Bryan Mattimore
Instructor, Caltech CTME

In this course, you will learn to:

• Generate creative ideas through inclusive, divergent processes.


• Collect valuable insights into what customers really want and need.


• Develop practical skills for helping you and your teams get real results.

This is a four-hour, non-technical overview of key topics and their application in a business environment for the purpose of building familiarity and early subject literacy. Combine this course with others to comprehensively understand broad technological change affecting most industries. Each chapter takes about 20 minutes and ends with a two-question learning check focusing on topic recall and retention.

This short course is ideal for most business function personnel across the enterprise, including products and services, accounting, sales and marketing, operations, and supporting roles.