Harness the power of design thinking, drive innovation, and master the art of storytelling in this transformative course.

Explore the transformative world of design thinking in this comprehensive course. Discover the link between design and business success. Learn the four key elements of Thinking Design: Imagine, Design, Prepare, and Lead. Understand the impact of design on digital transformation and scalability. Embrace the importance of exponential curiosity and effective storytelling. Enroll now and embrace the power of design thinking to drive your success to new heights. Your journey towards becoming a design thinking visionary starts here.

Hari Abburi
Instructor, Caltech CTME

In this course, you will learn to:

• Understand the criticality of design as an integral part of your business strategy and organization.


• Grasp the thinking process of design through the Imagine.Design.Prepare.Lead® Model 3.


• Identify design in products, processes, or solutions to create winning customer experience and
  economic value.

This is a four-hour, non-technical overview of key topics and their application in a business environment for the purpose of building familiarity and early subject literacy. Combine this course with others to comprehensively understand broad technological change affecting most industries. Each chapter takes about 20 minutes and ends with a two-question learning check focusing on topic recall and retention.

This short course is ideal for most business function personnel across the enterprise, including products and services, accounting, sales and marketing, operations, and supporting roles.